At SugarTown India, we’re more than just a candy brand—we’re a celebration of joy, tradition, and premium quality. Born from a passion for handcrafted confectionery, SugarTown brings back the charm of old-fashioned candy-making, infused with modern innovation and delightful flavors.
From soft jellies and fizzy treats to creamy chocolates and fluffy marshmallows, every piece is a reflection of our core philosophy:
“Happiness with Every Bite.”
Our Journey
Founded with the vision to create a premium Indian candy brand, SugarTown set out to revive traditional methods of candy-making while catering to today’s diverse tastes. Each of our products is handmade by skilled artisans, using FSSAI-approved, high-quality ingredients sourced responsibly from local partners.
We proudly support the "Vocal for Local" initiative, ensuring that our brand remains rooted in Indian values while matching global standards in hygiene, innovation, and packaging.
Our Vision
To become India’s most beloved candy brand, known for innovation, consistency, and the perfect blend of taste and tradition.
Our Mission
To craft irresistible, high-quality candies that spread joy, spark nostalgia, and create lasting memories—for kids and grown-ups alike.